Visual Identity Guidelines

Official Portraits

Main Rule Arrangements

Even number

For an even number of portraits (2-4-6-8), arrange them according to the following protocol order:

Odd number

For an odd number of portraits (3-5-7), arrange them according to the following protocol order:

Ministries & UAE Embassies

Abu Dhabi Dubai

Other Emirates

Dos and Don'ts

Dos and Dont's

  • All portraits on the same wall must have the same size.
  • All frames must be of the same material and colour.
  • Portraits must be visible with a direct line of sight
  • All frames are properly aligned.
  •  If there is no sufficient space for the portraits in the main reception area, they are placed in the main board meeting room.
  • Do not place any logos or graphics on the same wall as the portraits.
  • Do not manipulate the photographs in any way.
  • Do not change the order of the portraits.
  • It is prohibited to use official photos for purposes other than those permitted in this guide(decorating cars or decorations in general).
  • In the case of digital printing, it is recommended to use paper of the following type: (Premium Luster Photo Paper, Glossy Photo Paper).
  • In the case of offset printing, glossy cardboard 200-300 GSM is used.
  • Preferred measurements for printing are: 50x70 cm - 44x61.6 cm

Font Used

Arabic Name: Tajawal Bold 63
Arabic Title: Tajawal Regular 42
 

English Name: Calibri Bold 47
English Title: Calibri Regular 30

Note

For high-quality official images and specifications, please click on the following link:
https://presidentialcourt.photoshelter.com/gallery/UAE-Official-Photographs/G0000IXJP1Do4lLE/C0000MIOXnpGOrEg

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